art fair history (2)

THE ART FAIR THAT SAVED A NEIGHBORHOOD!

Definitely one of the biggies in the art fair business is the extravaganza that takes place the first conrad_house.jpgweekend of October in Louisville, the St. James Court Art Show. This show takes place in an enchanted Victorian neighborhood full of brick mansions. When you are standing under the huge trees you can easily imagine the gas lights and carriages moving through the fall day.

Back in 1957 Malcolm Bird got involved in forming a neighborhood
association to save the area from urban blight and also to fight
political battles, including successfully blocking attempts in 1969 by the city to build a planned Ninth Street Thoroughfare through part of Old Louisville. He went on to save the entire neighborhood.

Yes, you know the legends: the association held its "first art show, with 35 to 40 entries strung up on clothesline that hung from tree to tree down the court. A few hundred people attended the first show, which raised a modest amount of money but generated a buzz that grew louder each year."

If you attend St. James you will see from 175,000 to 300,000 people pouring down the streets. In fact, this event is so important to the citizens of Louisville that they close the schools on Friday. Really.

Read the rest of the story and learn about Malcolm Bird, one of the art fair legends: http://www.courier-journal.com/article/20100721/NEWS01/307210043/Malcolm+Bird++St.+James+art+show+founder++dies
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The CPFA, lovingly known as "State College", has been flourishing since l967, on the campus and downtown streets of this sweet college town in the heart of Happy Valley. I can't imagine how many artists have participated over the years. In the interest of letting the newbies be informed about the cultural history of our "industry" I'm linking to an article in the Daily Collegian that appeared on July 11 detailing fundraising, riots, festival workers strikes and, of course, artists hung work on fences, not booths.

It is good reading and puts lots of what is going on today at art festivals into perspective.

This festival is a bit of a 'grandfather' to the multi-faceted festivals that you find today that have contributed so much to growth of the arts in our country. Rick Bryant, the director, told me he hosted the folks from the Oklahoma Festival of the Arts this weekend. Hope they had a good time as this is a very cool event.

Any artist who wants to get a good look at a successful event and pick up tips on how to sell and display, as well as an art fair organizers needs to visit State College. You'll get a crash course in the art fair business.

Here's the story: http://www.collegian.psu.edu/archive/2010/07/11/arts_fest_history_revisited.aspx
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