Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals
While I am happily typing away this morn I wanted to address one of my pet peeves about street shows right now.
The escalation of booth fees at shows on all levels is really getting out of hand--especially in this economy.
I just did my app for the Milwaukee Lakefront show on Zapp this morn. They want $500 for the booth fee. I have done this show many times over the years and it is not the show it used to be for sales. The economy there is not good and sales are off. When I last did it three years ago I barely cleared $2K in sales for a show in the old days where I could do $5-8K. So now they want $500 for a booth which will account for 25% of my total. And, this does not include gas, hotel, food and the cost of replenishing goods sold. Sorry folks this is not a good business plan for any sole proprietor.
I know, show directors are going to say,"Well we gotta pay for security,police, porta-potties so we need that kind of money. BS. We are also paying for nice large salaries that these show directors now make.
How do they expect most artists to make a living with these kind of fees and our meager returns on sales. Most people are off by 50-40% on their grosses over past years because of our economy which is worst we have seen in our lifetimes.
These fees kill the chances of most newcomers to get in our biz. Too high of cost for too little of return. Only the well-off and most successful will thrive. These fees will kill the street shows.
Naples, an already over-saturated market has routine booth fees of nearly $500 and most artists are not gettong a five-fold return on their money. It is a recipe for failure.
Love to hear some feedback from those 6000 lurkers of you out there.
I mean doesn't this rankle your feathers a bit. How can you sit back there blase and think well that is just the way the biz is. Guess what, we are all on the way to the Poorhouse with no salvation showing on the horizon. Show fees can not continue to escalate like this in these times. Nobody wins.
OK now I am off to play golf, with luck I will do better on the links than I did on the streets last weekend. Come on folks, chime in and stop being lurkers.