selling at art fairs (2)

Pandemic Rebound? at Art Fairs too?

9735653059?profile=RESIZE_180x180Just when we thought WeWork, Hertz, Airbnb and the XXX Festival of Art had been killed off by COVID, here's the news:

  • WeWork last week became a public company worth $9 billion — after spectacularly imploding in 2019
  • Remember Hertz, the #1 company in car rentals? Their stock tanked at $6.09 a share, yet today up over $100 a share.
  • Airbnb was on its knees as people stopped traveling. Right? When is the last time you booked an Airbnb on the way to an art fair? Their stock hit a low in early August ... but wait! Here it comes back again. 

9735638500?profile=RESIZE_400xNow I can't say for sure about the XXX? Festival, but this we do know, this pandemic nearly killed off the art fair business, the art festival treasuries and the floating income of artists who must float with the economy, let alone the art buyers.

I am hearing of fairs and festivals with empty coffers laying off staff. I am hearing of artists who are hanging it up. I'm hearing of artists at least semi-successfully doing many fewer shows because they have been able to transition online at etsy, virtual events, etc. I also heard them saying, "wow, look how much less money I have to make when I just stay home!"

Are you hearing glimmerings though of really decent sales at the real events that have occurred in the last six months? Are we all emerging stronger afrer the quarantines made us reevaluate? Where do you stand on this? Inquiring minds want to know. 

Death? Resurgence? Hanging on by your teeth? Getting a "real job"? Selling your tent on What about you? (Me, hanging in with all my might).

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"I'll Be Back; I'll Think About it"

8869171881?profile=originalWhat to say next without being "salesy" or using a  "hard sell."

(Sorry folks, there seems to be a technical glitch at, click here to listen)

Just in time for the big July art shows, just as you are getting your best work ready to show in Cherry Creek, State College, St. Joseph, Madison, Jackson Hole, Ann Arbor and all the others (how about sweet little Chautauqua?) we've got some help.

Did you listen to our podcast yet, "Selling Art Face to Face?" If not, download it now to listen to while you are traveling. Get inspired.

Your purpose is to bring good things into people's lives. You know how excited that last buyer was to be taking your work home, it was ego fulfilling for both of you. Here are ideas to keep that happening using (1) empathy; (2) enthusiasm; (3) encouragement; (4) elasticity; (5) emergency

Learn more about how to sell with ease, naturally and authentically. Click here and you'll get a discount with purchase, plus the author Mckenna Hallett is making a donation to 

Deadline for the discount is June 30. 
Here is the special link:

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