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free workshops (2)

Free Online Workshops for Artists #2 - Facebook Ads

Posted by Sharon McAllister on July 5, 2020 at 11:30am
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Facebook Paid Ads to Create Artwork Sales
You want to know this information! It is not about Boosting (a waste of dollars).
It is about creating new audiences; using existing email lists; leveraging all of that to increase your artwork sales. It's about fast feedback for what is working for sales and what is not and how to pivot for better results. There is a system to implement - it is not as intimidating as Facebook makes it seem.
Join us and create more artwork sales.
Special Guest Speaker: Marjolyn van der Hart. Get to know her CLICK HERE.
Get the Login Info - email Erin.Jackson@ArtFestFortMyers.com
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Free Online Workshops for Artists #1 - Branding

Posted by Sharon McAllister on July 5, 2020 at 11:30am
Integrity Shows and ArtFest Fort Myers are hosting a ZOOM Webinar for artists. It is another in a series - you can see recordings of prior webinars at ArtFestFortMyers.com/artist-resources
Learn how your brand speaks for you and allows you to differentiate yourself by presenting your unique attributes. FREE TO ARTISTS.
Kelly O'Neill will share best practices from her years working in marketing for General Motors and her experience as a metal sculptor and art fair exhibitor. Want to see what a great workshop leader Kelly is? CLICK HERE to watch Kelly's workshop on creating videos with your smart phone.
Power of Branding Class will cover:
  • How to develop a brand identity
  • Brand image and how do you reinforce it
  • Brand positioning and how you are differentiating yourself
  • Defining your brand personality and aligning it with your brand experience
  • How to build long-term brand equity that results in sales growth
  • There is a follow-up session on July 14th for artists to share their branding and get feedback from each other.
Please register early. The session is limited to 100 people.
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