This winter we started a Facebook fan page for ArtFairCalendar.com. I've been slow to optimize it and now realize it is a great resource for you to bring patrons to art fairs. Here are suggestions for you:
Become a fan of Art Fair Calendar at this link: http://www.facebook.com/artfairs - its really easy, visit the page, click on the link and you are a fan. (Many of you are already).
Whenever you do an art fair post the show's information with web links on this Facebook page. Going to be at Gold Coast? Tell all the readers about it on our Facebook page. Every post goes viral across the Internet and lands in innumerable inboxes. Only a handful of artists are doing this -- let's take advantage of this fr** advertising! this weekend?
What this will do -- it will bring patrons to the shows (everyone is on Facebook, especially the coveted younger customers whose walls aren't already full), and if you have a website you can also use it to bring these same people to your site.
Basically what I do is every Thursday or Friday I go to that page and add a link to the big art fair for that weekend (I did it this morning for Gold Coast). You can post your own show information there also. So far there are only about two members of this site (Dennis and Clair Thompson and Jon and Pat Hecker) who are utilizing this resource.
Think about doing this now and make a mental note to do it before every art fair -- use your links or the show's. It will be good for everyone.