Art Fair Insiders

Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals

4 "How To" Prizes: Organize an art fair, market your art, sell your work, bring buyers back

Here are 4 more prizes available in our pledge drive - helpful guides, lessons, workbooks and statistics distilled from years of experience of show organizers, artists, teachers and marketers: 

1. The How to Organize & Host a Community Arts Festival Guide- 80 pages 

Presented in a binder format fair organizers can create their own contact lists, budgets, promotions matrix, etc, and swap the examples for their specific info.  This is designed for those just starting to plan a festival and those who need to take their festival to the next level.  It has suggested task checklists for each committee head, a CD included.

Some of the things you will find in the guide:

• Basic Organization
• Setting the Stage for Future Years
• Committee Head "Job Descriptions" and Task Checklists
• Sample Budget and forms
• How to Fund the Festival
• How to Attract and Retain Quality Artists
• How to Attract and Reward Volunteers

From Brenda Conway,, Value: $200

2. Marketing Strategies for Artists, an e-course

Ready to grow your art business? This course will teach you how to:

  • Develop your best portfolio, present yourself professionally, and get your work taken seriously.
  • Identify your target audience, and write compelling marketing messages
  • Get press coverage, gain testimonials, and develop a raving fan base for your art.
  • Use smart marketing techniques, ranging from direct mail and advertising to online and email campaigns.
  • Build your network, make repeat sales and get referrals to new collectors.
  • Create an effective art website that shares your story and portfolio with the world.
  • Use social media to build a fan base, and drive traffic to view your work.
  • Create a solid plan, market your work, gather prospects, follow up - CLOSE THE SALE!

From Carolyn Edlund, Founder of Artsy Shark and Executive Director of The Arts Business Institute, value $147

3. The "E's of Selling Art System" Guidebook and Flashcard Set.

Those deadly words, "I'll be back." This guidebook will walk you through to the sale. This is a complete re-invention of the concept of selling art in face-to-face events.

Taking the "selling" part and removing it, this is a system that focuses on learning to love and trust your talent and find loving homes for your art. Featured on this site, there is a full BlogTalk Radio interview with Connie.

From Mckenna Hallett,, value $87

4. Art Fair Report

At we surveyed over 50,000 of our subscribers, asking "What is America's Best Art Fair?" Read this 60 page report and learn what the art fair patrons really think about the nation's art festivals. You'll hear first hand why buyers come to art fairs and what you can do to keep them coming.

Perfect for an art festival looking to reinvent itself and for sharing with committee members. 

From Constance Mettler,, value $89

See all the prizes and get your pledge in today. Drawing is on May 31, 6 pm ET. CLICK HERE NOW.

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