Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals
The 2nd Annual Affordable Arts Show in Littleton, CO came off without a hitch this past Sunday, Aug, 25.
Crowds line up in anticipation of entering the 2nd Annual Affordable Arts Show in Littleton, CO
I reviewed the inaugural event last year and it can be read at: http://www.artfairinsiders.com/profiles/blogs/affordable-arts-show-...
Things were still very well organized by Jim DeLutes and his crew and I was glad to be able to set-up on Sat. this year. With temps in the low 90's on both Sat and Sun lots 'o water was a necessity.
Load-in was still easy as you could drive right up to the ample spaces on the college campus lawn and as artists arrived on their own time schedule, staggered throughout the day, it seemed like no toes got stepped on.
By nine o'clock an impressive crowd was lining up outside the gates. Jim was working for greater attendance this year with his aggressive ad campaign. Well, word must have gotten out as they were stretched out way past the parking lot and out towards the college buildings a good way off as well. There was a good mix of ages and unlike the older second home crowd in AZ (that has no wall space) the older crowd was buying as well!
The show is built around the theme that everything is affordable at or below $100. Most of what I sold was at this higher price point with large framed images. It was my experience that people were not just buying one item but were looking for multiple items to put together, at this price point they weren't scratching their heads and considering it as much, they bought! I could see the same was true for other artists as there were a lot of large pieces with legs and a lot of bags full of items walking by. There is never a dull moment at art shows and this one was no exception when a patron, who had been eyeing a 16 x 20 framed image that I had priced at $100 down from $195, asked if there would be any additional discounts! I paused a second without response, took a slow breath, and calmly replied "No".
No amenities such as water were available to the artists however a group of volunteers did come around and check on the "by yourself" artists if they needed a break. Food and drinks were available from a couple of nice catering trucks parked near the event.
By the afternoon the crowd thinned but there were still plenty of deals available and people were still looking to buy. The show ended an hour earlier this year at 4 which was a good thing as there weren't enough patrons to support the extra hour. The clouds rolled in at 5 or so with a sprinkle but by then most artists were packed and gone.
Jim is very optimistic about this show and is working hard to get attendance to rise. I'm curious to know how many came this year but haven't heard yet. It certainly seemed as if there were a lot more this year as-well-as good buying energy. Jim did a great job with advertising and based on the addresses of those that showed up it must be working as they came from all over the metro area not just the local residents.