Art Fair Insiders

Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals

Call for Artists: Atlanta Arts Festival

September 17 & 18

2010 Festival Poster by Michael Madzo

Atlanta, Georgia
Piedmont Park
200 Artists
Deadline: April 25


The staff at the Atlanta Arts Festival hopes you've had a wonderful start to the new season of art fairs! As we send out the application and information for the 2011 Festival (available on ZAPP)

or, we wanted to recap 2010.


2010 was a great year. Our media sponsors provided approx $105,000 worth of radio and print marketing and advertising. This, along with an extensive PR campaign, gave the Festival very broad coverage in Atlanta and the Southeast region.


You, our Artists, gave us great feedback. We had a return rate of 38% on our surveys, and we sincerely appreciate you all taking the time to complete and return them. One point of interest, the average sales figure was over $2,200, with a high of nearly $12,000!


We also received feedback from Festival visitors as they were asked by Jackson Research to fill out surveys. There were 1033 surveys completed, providing some excellent demographic information.


What does this mean to you? Better marketing from AAF for 2011! We heard your suggestions, and are currently dedicating additional budget for a variety of new and expanded marketing and advertising initiatives. We also understand that the "down" economy has negatively impacted you, so we are pleased to announce reduced fees for corner and electrical booths. While we wish we could help out further in this area, our permitting and productions costs continue to rise while our revenue stream also declines, therefore limiting our options. We all look forward to a better economy in 2011!


As always, this Festival wouldn't exist without your support and incredible talent. We look forward to making the 2011 AAF the best year ever!


-Atlanta Arts Festival Staff

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Views: 187

Tags: Atlanta, Atlanta Arts Festival, Atlanta art shows, Georgia art fairs, Piedmont Park, call for artists

Comment by R. Michael Wommack on April 10, 2011 at 9:18pm
This was a really good show for me 2 years ago, but now it is the same weekend of my local show, Rittenhouse Square in Philly. I like this one better than the Dogwood Festival
Comment by Connie Mettler on April 11, 2011 at 9:28am
I believe it is smaller than Dogwood and truly marketed as a fine art event. The organizers position it as a reincarnation of the old and fabulous Atlanta Arts Festival where the artists, a real star under Ardath Prendergast.


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