October 6 & 7Reading, Pennsylvania
Presented By: GoggleWorks Center for the Arts
Indoors at the Goggle Works Center for the Arts
100 Artists
Deadline: June 1
Application Fee: $20 (waived until April 1) Booth Fee: $200 - $275
Arts Festival Reading welcomes thousands of visitors to explore our historic, post-industrial campus and immerse themselves in the arts. Now in it's 7th year, Arts Festival Reading aims to act as a conduit for established and emerging artists to network and sell their work, while showcasing the handmade process through live art demonstrations and hands-on workshops. The two-day event also features live music and performances, locally-sourced food and craft beverages and much more.
Marketing:
Arts Festival Reading's attendance grows every year and we work hard to attract both our recurring visitors and fresh, new faces. In addition to the GoggleWorks' website (80,000+ annual visitors), digital newsletters (18,000+ subscribers), catalogs (4000 printed), Facebook (12,000+ followers), and Instagram (1500+ followers), we advertise our event utilizing the following:
- Printed collateral (postcards, posters)
- Direct mailing to GoggleWorks mailing list + EDDM
- Advertising in regional newspapers and magazines and digital media
- Social media advertising; Event Emails
- Calendar listings in regional newspapers, online, and magazines
- Local media/community partnerships
- Volunteer assistance with loading in and out
- Artist Lounge (includes complimentary water, coffee, light snacks)
- Volunteer booth sitters; Parking (1 vehicle onsite)
- Opportunity to demonstrate process
- Listing in printed program & event map; Booth signage & nametags
- Promotional event graphics, posts, and hashtags you can use on your website, Instagram, and/or Facebook page; Online profile with featured product image
- Invitation for 2 to VIP reception (sponsors, GoggleWorks board of directors, community leaders)
About the Goggleworks Center for the Arts: A prime example of adaptive reuse in architecture, GoggleWorks derives its name from the original structure from which it evolved-the Willson Goggle Factory, which opened in 1871 as the first factory in the U.S. to manufacture optical lenses. After a year-long renovation, and with generous support from the community and state government, the abandoned factory was transformed and one of the largest comprehensive arts centers of its kind in the country opened in 2005.
More Information: artsfestivalreading.org
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