July 6-8
Toronto, Ontario
Nathan Phillips Square in downtown Toronto
340 Artists
Deadline: March 6
Application Fee: $50  Booth Fee: $250 (student) $1100 double (10x20) prime traffic booth - all prices are in Canadian dollars
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The Toronto Outdoor Art Exhibition takes place in the heart of downtown Toronto in Canada's largest city square, home to Toronto's City Hall and a major tourist destination for national and international visitors. Our Event happens in during tourist peak season, attracting over 115,000 veteran and first-time art lovers and art buyers, interior designers, gallerists and curators from across Canada and abroad.
 
Founded in 1961, Toronto Outdoor Art Exhibition was established to put contemporary visual artists and makers at the front and centre of their works, by placing artists in direct contact with the public. Our visitors spend over $2.3 million on art during three days. We have the largest art fair awards program in Canada and last year, we awarded $40,000 in cash and in-kind awards to exceptional artists.

Marketing:
We have a more extensive and diverse marketing and advertising campaigns planned for the 2018 Exhibition, which will promote the show across Canada. Our marketing and media campaigns including subway, newspaper, radio, and social media ads attract 115,000 art lovers and buyers to the city. 
 
Just some of our exclusive offerings for TOAE artists:
  • A Energetic dollysquad team to help you load in and out over the weekend
  • artistrelief volunteers who will watch your booth 
  • Accessibility support for Deaf artists and artists with disabilities.
  • A free downloadable summary of our unique Booth Camp professional development session with industry experts and veteran artists to help you navigate your way through the logistics of setup, as well as marketing tips on how to maximize your exposure and sales.
Not from Canada? No problem! We work hard to provide the comforts of home to our out-of-town artists. Our Top Three Reasons to apply:
  1. We offer professional, secure and affordable onsite storage managed by art professionals who understand how challenging art transport can be
  2. An exclusive hotel offer for TOAE artists at a discounted rate (5 minute walking distance to site) as well as discounts on tent rentals, overnight parking and custom framing options at the fair
  3. Dedicated, professional and dynamic staff to help you problem-solve from the application process to Exhibition time
Please visit see our Application Guidelines for important information about applying from outside of Canada.
 
Testimonials:
 
"2017 was my first time at Toronto Outdoor Art Exhibition. My booth was almost sold out and my sales and commissions from TOAE 2017 exceeded $15,000! One of my pieces was sold whilst I was still unpacking and setting up my booth on Friday morning when an art collector stopped mid-pace to acquire a must-have piece for their corporate collection." - Anand Jaggernauth

"The Toronto Outdoor Art Exhibition was a huge jumping off point for my career as a fine artist. 2016 was my first time participating in the show, having just graduated from OCAD University. In the course of 3 days, I went from having just a few collectors, to a body of over 30 new loyal collectors who have closely followed my career since. Because of the exposure I had at the Toronto Outdoor Art Exhibition, I was able to pack the room at my first solo exhibition, and have had consistent art sales since." - Keight MacLean
 
APPLY and more information:  http://torontooutdoorart.org/
Contact: Ania Harmata   ania@torontooutdoorart.org  (416) 408-2754
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Still not sure? Listen to this podcast we did with the show organizers. 
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Comments

  • I think someone should dog you for scheduling Ann Arbor. O.K. Let that person be me!

  • Too bad I have Cherry Creek, Ann Arbor, and probably Des Moines. I'd like to try this show. It looks like fun. I sold/talked to a number of people, while I was in Florida, who recommended this event. Toronto--Cuban cigars, good food, good wine, and the Hockey Hall of Fame.

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