I am hashing over the idea of changing my business name. Maybe some of y'all have considered this and can help me make a decision.
A little history ...
When I started my business I was making only coasters. I took blank tumbled travertine tiles (4"x4") and applied designs to them. I can customize them buy customizing colors, adding or deleting design elements, adding a monogram in some instances, etc. I was doing only coasters.
Since then I have added tumbled travertine trivets (8"x8") and plaques (3"x6", subway type). I also hand craft greeting cards that are sold in sets.
I would love to try my hand at repurposing frames and smaller household items.
My business name is Custom Coasters by Cindy. I would like to change it to a name that is more inclusive of things I have added and possibly will add to my business. I have some ideas of what I want to call it. But before I jump out there and do it .....
1) I'd like to know if this is advisable in a business that has been around just over 2 years.
2) If I decide to do this how do I transition the name change or so I go cold turkey?
3) How do I handle this when I apply to a show with my current name and then change my name between date of application and the actual show?
4) What other things should I consider?