Art Fair Insiders

Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals

Next Podcast: Can Facebook Really Help You Sell Your Work?

WEDNESDAY, FEB. 13, 6 PM ET - Listen Live

(this is a sponsored podcast)

The high overhead of doing 30 shows a year exhausting you? What if you only did 20? or 10? When I first started my websites I thought if I only had $500 more a month that would be great. Now nearly 15 years later I'm no longer putting up a tent and traveling to events. Social media, learning its ins and outs, made the difference for me.

My guest is Dave Emmons who shares some of the same background I do. He has participated in art fairs for 27 years. A while back he thought there "might be a better way" to sell his work, starting to hate what he was doing. Whether you are new to this business of art fairs and are intrigued with having more freedom in your life or you are a long time veteran and just want to slow down, Dave's (and my) premise is "let's get online."

Your customers are online, an international audience, shopping online 24/7. You have (or should have) email lists of your buyers. You probably have a website. You're probably on Facebook, maybe even a FB business page. We're going to learn from Dave how you can put it to work to make your life even better. Dave is an artist who also coaches other artists on the skills needed to sell their work online.

If you're saying, "I've tried that"; "I'm too busy", "It's too complicated" ... or the myriad other reasons, listen to this podcast. I think it might help you.

Listen at ArtFairRadio.com: Can Facebook Really Help You Sell Your Work?

 

Learn more about Dave Emmons and his ideas: 

https://www.daveemmons.com/p/step-by-step-success-with-facebook-marketing-for-the-artist-and-craftsperson

Will you join us? This will be Part I. If there is enough interest in 2 weeks we'll do Part II and invite you to share your experience with all of us.

Questions for Dave? Please post in the comments below.

Views: 645

Comment by Connie Mettler on Thursday

So true. The thief will not care, but what will he have? a photo of a photo. What good would that do? What could a person do with that?

Comment by Larry Sohn on Thursday

Not much, when you think of it the way you, Norm or I might feel. As we are seeking fine art. However the average person who is just as happy with seeing it on a computer monitor or their cell phone, will be happy with it. The same issue was prevelant years ago. In the music industry when people would pirate music rather than buy the record or CD. Although the MP3 was lower quality, they were happy enough to steal what they got. Secondly are the ones who will steal it for our artistic eye. Our composition, lighting, subject matter. Those things they might be able to imitate and mass produce.

Now if that person was a skilled photog, witht he right equipment and knowledge they could make a very good copy from a picture of a photo. Of course they would have to be able to get the lighting and equipment just right to acquire the shot.

Comment by Greg Little on Thursday

Connie, I tried all the links and it continually said the podcast was in progress but I could not get any sound. Made sure my audio was working by listening to a music channel.

Fortunately I tried the podcast at around 11pm tonight and the audio was working. Not sure of the original problem cause but I did get to listen... Excellent podcast... Thanks 

Comment by Connie Mettler on Thursday

Larry, as to the copying, we both know that goes on everywhere. I know a fiber artist, Candiss Cole, who has been in this business a long time who designs clothing. She had a very successful design that was selling well and before you knew it it had been copied and was being made in China and you could buy it retail. So, we're out there at a show or showing our work online, someone is going to copy. You can always take a screenshot of an image ... does this mean you don't use the Internet to show/sell your work? What's chances? and what are chances that creating the image will bring you buyers and keep you creating and you just stay ahead of the cheaters. 

There are ways of protecting images online, so you can't download them, etc., but my tech skills don't extend there. I believe the Coconut Grove Arts Festival artist images have been added to their website this way. You might know what I'm pretty hazy about here. 

Thank you, Greg. I liked it too and I'm usually not totally pleased with how well I've done. This was interesting to me, Dave was very forthcoming, and it wasn't all a commercial, but useful and helpful to many. I hope.

Comment by Judy Christian on Thursday
Ok I listened, first time ever to listen to a podcast as I thought I might have trouble hooking it up- no trouble at all- just click and listen!
Thanks for posting it. I have a better understanding of using facebook now for bus.
Comment by Connie Mettler on Thursday

Good, Judy. There is nothing to it! You're right, just "click" and listen ... 

People asking for Dave's successful Facebook page, here it is: https://www.facebook.com/hangingwatergardens/

Comment by Larry Sohn on Thursday

Connie, As you know I'm pretty much in the loop, as far as IT. 

Currently, there is no way to keep someone from downloading a photo, they see on a website, to their own computer. Many simple methods such as disabeling right click, blank front layers, etc. However they only slow down or stop the lay person. This is the first image from that site. Artist Abdiel Acosta.  Look at it. it is not great quality, however ti will suffice for most people. It took almost 3 minutes to accomplish.

Comment by Greg Little on Friday

Hello Connie,

Thanks for the excellent podcast. Facebook marketing is something I have been really thinking about for a while and I knew I had to do if I want to continually grow and expand.I don't know much about computers and marketing but I am passionate about my wood art.

David Emmon's podcast made me realize that I just need to redirect some of that passion to learning Facebook Marketing strategies... therefore I signed up for his online course toDay.

Comment by Connie Mettler on Friday

Greg, why travel forever?? why not build an audience where it doesn't take such a toll on your time, body and $$. The high overhead of art fairs can be alleviated, I believe, by doing fewer shows, especially the marginal ones, make sales online and shoot for the big shows. Plus, it means as you get older you have built a business that means you don't have to meet every customer in person.

(On that note. You've been a participant on this forum for a long time and I feel like you and I know one another. Meeting you face to face would be great, it's a relationship we've established over the years. We've established a trust ... online marketing can do that for you too.)

Comment by JEFF LEEDY on Friday

I was very attracted to the appeal of David Emmons course ($1000) so I attended his webinar a month ago.  I took notes furiously but upon reviewing them I realized that David gave clues to his program but not actually how to do the process. After all he is selling his program-and the appeal is very compelling. What I need before I spend money I can't spare right now, are testimonials that confirm that his extensive program can work for me & others. If it does, I'm in.

My show sales are not great so if this could produce for me, I'm all in.

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