Art Fair Insiders

Call for Artists, Making Money at Juried Art Fairs, Craft Shows and Festivals

Loc Tran
  • Columbus, OH
  • United States
  • mixed media
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Latest Activity

Loc Tran replied to Rick Wallace's discussion sell everything in shot?
"For what it's worth, I think you may be confusing the 'artist booth fee' with the 'commercial booth fee'. I will attach a link for you but the artist booth is $750. If this show is close to you, might be worth a…"
Jun 10
Loc Tran replied to Rick Wallace's discussion sell everything in shot?
"It seems to me that you are torn between creating/selling art as a hobby vs. selling art as a business. Is that your hesitation? I think I previously read that you came upon the canvasses for free? And from a hobby perspective, it's a $2500…"
Jun 7
Loc Tran commented on John Leben's blog post Gallery or Art Fairs? Where should we exhibit?
"As a fan and frequent reader of AFI, I've been following your posts and hoping you would post on your 'brick-and-mortar' progress. I'm so happy to hear it is going well! The gallery looks great and wish you continued success.…"
Oct 8, 2017
Loc Tran replied to Kendra Bennett's discussion Traveling in The Mountains with a trailer
"Hi Kendra, Lots of things to consider if you haven't already. Does the trailer have brakes and do you have the controller installed in your van? Do you know what your van is rated to tow?... I think it's 5000lbs approx? Regarding the…"
Jul 31, 2017
Loc Tran commented on Al Scovern's blog post A Bad Year?
"From a business standpoint I think Nels offers the best advice. Unless you've saturated the market, you should always find an audience as long as your product is fresh and new and priced accordingly (no matter what the political climate is). If…"
Jul 12, 2017
Loc Tran replied to Lisa V. Proulx's discussion Advice needed! Newbie! ♥
"Everyone that has even done shows for an extended period of time has felt your pain. While all the suggestions made are effective, some may be perceived as negative or confrontational. So the other option, is modify your booth to minimize those…"
May 24, 2017
Loc Tran commented on Melanie Rolfes's blog post Gasparilla Festival of the Arts, Tampa FL
"Thank you for taking the time to write a thorough review. I always look forward to reading your posts.  It certainly adds to the value of this site."
Mar 7, 2017
Cindy Welch commented on Loc Tran's blog post People really do NEED art.
"I am so happy to have stopped and read the stories here. I believe no matter what we sell ... postage stamps, to high dollar art, to whittled whistles, it's about relationships.  That is what people--including our customers--are looking…"
Feb 7, 2017
Loc Tran replied to Hal Moran's discussion What do you think about in town versus out of town pricing?
"I think that's a common problem for artists. I live in Ohio but have a larger concentration of customers/sales in the Carolinas and Texas. I only do shows in Ohio when it's convenient knowing I will make less than what I usually do."
Feb 2, 2017
Loc Tran replied to Hal Moran's discussion What do you think about in town versus out of town pricing?
"In keeping with the comments already posted, doesn't sound like an issue of price as opposed to an issue with your 'target market'. Established galleries have a specific clientele base. If you can find out the makeup of that…"
Feb 2, 2017
Loc Tran replied to Mark Cline's discussion Van or trailer?
"I've tried all scenarios. Went from a SUV to SUV pulling a trailer to a Sprinter Cargo Van... and now back to a full size truck (over 10 yrs). Pros and cons to both as I'm sure you've thought through. Since you mentioned you are just…"
Feb 1, 2017
Bobby Weiss commented on Loc Tran's blog post People really do NEED art.
"Nice story and thanks for sharing Loc Tran."
Feb 1, 2017
Loc Tran commented on Connie Mettler's blog post Is Anyone Here Earning a Living?
"One more thing I wanted to add from the podcast is another revenue stream that might be of interest. Art licensing. For those artists that can see their work on commercial products (fabric, wrapping paper, luggage, etc.) there is a trade show in NYC…"
Jan 31, 2017
Richard L. Sherer commented on Loc Tran's blog post People really do NEED art.
"I often hear people comment in my booth about saddle making and the leather work I do as a "dying art". True, there are fewer of us old survivors around but there is no shortage of new talent, but definitely a lack of business acumen among…"
Jan 25, 2017
Loc Tran replied to Larry Sohn's discussion Compare Columbus Arts Festival OH - VS - Old Town Art Fair IL
"Hi Larry, I'm just seeing your post too... I will add my 2 cents as it may help you in the future. I live in Columbus and we go to the art festival every year (as a patron and potential future artist). It is a big event and attracts a lot of…"
Jan 25, 2017
Loc Tran commented on Loc Tran's blog post People really do NEED art.
"Peter and Darcy - Thank you. Don't ever underestimate your value as artists. Let your art tell your story. Peggy - If your art can provoke such an emotional response, that is key. If the art didn't sell that well, maybe you could re-tweek…"
Jan 25, 2017

Profile Information

Your Medium
mixed media
Years in the Art Fair Business
First show ever
NA... I hope to do one in the near future. Building up my portfolio now.
What is your website?
What are the best things about art fairs
Being a professional artist has always been a childhood dream. I am considering art fairs as a hobby/supplement income. I currently have a similar business but more commercially focused. I create t-shirt designs that is marketed to the pet industry and pet lovers. There are many similarities of what I do as compared to art fairs. I do about 15 shows a year setting up a 10x10 booth for 3-4 days in different cities. I think I can provide valuable input from a business standpoint. Have been in the business for 10 years full time.
Best show ever and why
My best show (not in $) but in terms of solidifying my resolve for my business was the end of my first year. I took a big risk in driving a cargo van filled with t-shirts from Ohio to Long Beach CA to exhibit at the national dog show. I had no idea what to expect as the previous dog shows I had participated in had done well but would it be worth it to make a 35 hr trek one way?. I exhibited for 4 days and was able to gross over $11K. Ending my first full year with the best show helped my confidence with continuing on my professional journey.
Worst show ever and why
Similar show as my best show but this one was recent. I trekked to Pasadena a year ago to do a show where I basically broke even. I signed up for a piggy back show in San Diego (so I could visit my former residence) and it became the worst sales show ever. Total sale of 5 t-shirts in 2 days. I can laugh about it since it was a show I could afford to lose but had to chalk it up as a self-exiled vacation.
Who referred you to Please be specific.
Google... after searching for art shows, there must have been an article that led me here.
What is one fun fact about yourself?
At least one of my dogs (usually my bulldog) travels with me to most of my shows.

Loc Tran's Blog

People really do NEED art.

Posted on January 21, 2017 at 10:30pm 8 Comments

As an art fair outsider, I aspire to be an insider someday soon. I create designs that are screen printed on t-shirts, magnets and stickers and cater to mostly pet lovers. I’ve been doing this full-time for 10 years. I’m resigned to the fact that my business is relatively microscopic to the marketplace and it’s certainly not changing anyone’s life. But I spoke to a customer the other day that made me re-think what I…


Comment Wall (5 comments)

At 11:39am on January 18, 2017, Christina L. Towell said…

Hello Loc,

Welcome and thanks for jumping right in with comments!  We're delighted to have you and hope you'll continue to participate in discussions.  Thanks and continued success.

At 11:54am on January 18, 2017, Christina L. Towell said… husband and I have toyed with the idea of printing some tee shirt designs but we're not sure how to get started.  So glad you finally took the plunge, I know you'll like our community, it's fun and informational...enjoy!

At 7:53am on January 19, 2017, Christina L. Towell said…
Thanks, Loc, I'll keep that in mind...appreciate the offer.
At 9:48pm on January 24, 2017, Connie Mettler said…

Welcome to Art Fair Insiders, Loc. We’re so glad you joined us. I hope you’ll find the site helpful and that you’ll share your ideas and experiences, ask questions and join the discussions. The site is only as good as the members make it. We have a lot to offer one another, experienced and newbie alike.

Please stop by the "Discussions" area to introduce yourself. Then read the "Getting Started" for tips to make the site easier to navigate.
Many topics have already been discussed. We suggest you try a search of your topic before you post your question. Click the SEARCH tab at the top of the page and “search” for your topic: tents, jury fees, Ann Arbor Art Fair, the name of a show, etc. You might find that someone has already asked and answered your question.
Check out our code of conduct to understand the rules of the site.

Each of us is unique and has a gift to share that can help someone else. We all look forward to your sharing on

Best wishes, Connie Mettler

p.s. The best way to make this system easy to use is to click on the "Follow-Email me" link at the bottom of each Forum discussion that interests you. That way the system will email you automatically whenever anyone responds. It's a great time-saver.

At 9:49pm on January 24, 2017, Connie Mettler gave Loc Tran a gift
Congrats Loc on being awarded the Post of the Week - 1/23/2017

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