Business of Art Fairs - Forum - Art Fair Insiders2024-03-29T08:23:04Zhttps://www.artfairinsiders.com/forum/topics/feed/category/Business+of+Art+FairsBest Methods for accepting Payments?https://www.artfairinsiders.com/forum/topics/best-methods-for-accepting-payments2023-11-25T17:32:16.000Z2023-11-25T17:32:16.000ZBob Rosshttps://www.artfairinsiders.com/members/BobRoss<div><p>Getting ready to work a small local market.</p><p>I haven't done any type of show for at least eight years and when I broke out my SQUARE READER I discovered the small cylindrical prong does not fit into any receptacle on my iPhone 13</p><p>Should I stay with Square and use TAP to PAY or are there better ways to accept payments for my framed photographic prints?</p><p>Thanks!</p><p> </p></div>Framinghttps://www.artfairinsiders.com/forum/topics/framing2023-09-25T00:34:20.000Z2023-09-25T00:34:20.000ZAerin Sentgeorgehttps://www.artfairinsiders.com/members/AerinSentgeorge<div><p>Hi all, newbie here. I searched through this site to see if there were discussions about framing, but didn't find much. If it's here, please point me in that direction!</p><p>Hoping to finish a bunch of 18 x 24” watercolors (on paper) in the next two months. What’s the best way to frame/finish them for art shows? Is acrylic recommended or does that give off too much glare? I like the look of watercolor mounted to cradled wood panel, but wondering if all the labor/time and hidden expenses make it just as expensive as framing? </p><p>Thanks for any insight!</p><p> </p></div>Metal Print Supplierhttps://www.artfairinsiders.com/forum/topics/metal-print-supplier2023-09-07T12:56:39.000Z2023-09-07T12:56:39.000ZAndy Goodwinhttps://www.artfairinsiders.com/members/AndyGoodwin<div><p style="text-align:left;">I’ll be entering my first fair soon and space is not an issue. My plan is to show 10-15 large prints (40x60) along with more selections in one smaller size that I’ll print myself. I’m looking for a great printing company for the large prints and also am curious about the floating metal prints I see at most fairs and if that is my best option. Also, I’m out of Chicago, so I’m guessing that I’d be better off finding someone local to avoid shipping on my initial order. <br /><br />Thanks!</p><p style="text-align:left;">Andy</p></div>50% originals rulehttps://www.artfairinsiders.com/forum/topics/50-originals-rule2023-09-01T14:30:10.000Z2023-09-01T14:30:10.000ZAllison Spicerhttps://www.artfairinsiders.com/members/AllisonSpicer<div><div class="x1e56ztr"><div class="_1mf _1mj"><span>I have a question about in </span><span>person</span><span> shows. I am very inexperienced, but of the few shows I have applied to several of them require 50% of the art displayed to be original works. But how do you determine 50%? </span></div></div><div class="x1e56ztr"><div class="_1mf _1mj"><span>Do prints in a bin count against your volume, or do they mean 50% of the work displayed on the walls? </span></div></div><div class="x1e56ztr"><div class="_1mf _1mj"><span>Is it 50% by number of pieces? 5 originals + 5 reproductions? </span></div></div><div class="x1e56ztr"><div class="_1mf _1mj"><span>Or is it 50% by surface area? a few huge originals and a larger number of smaller reproductions, or vice versa? </span></div></div><div class="x1e56ztr"><div class="_1mf _1mj"><span>Thanks so much for your insight. </span></div></div></div>Arizona Art Fairshttps://www.artfairinsiders.com/forum/topics/arizona-art-fairs2023-06-27T11:27:52.000Z2023-06-27T11:27:52.000ZDavid Baldwinhttps://www.artfairinsiders.com/members/DavidBaldwin<div><p>Good morning dear friends! </p><p>I have two questions and would love some vetted feedback, please: </p><p>1. Does anyone have any information on Carefree Art Fair? Is it suitable for artists selling in the $2k to $6k range? </p><p>2. What are the tax/permit laws for out-of-state vendors? Can we use our California resell license, or do we need to register in the state of Arizona?</p><p> </p><p>Thank you so much! </p></div>Seeking Representativehttps://www.artfairinsiders.com/forum/topics/seeking-representative2023-05-18T15:18:34.000Z2023-05-18T15:18:34.000ZRon Stattnerhttps://www.artfairinsiders.com/members/RonStattner<div><p>I'm looking for someone to represent my artwork at several fairs in the Northeast . Very favorable terms</p></div>How to Transport To Art Festivalshttps://www.artfairinsiders.com/forum/topics/how-to-transport-to-art-festivals2023-04-12T00:02:48.000Z2023-04-12T00:02:48.000ZMeg McCormickhttps://www.artfairinsiders.com/members/MegMcCormick<div><p>Greetings...I'm a newbie to art festivals and have been invited to participate in at least 5 shows this summer 2023. I'm putting together my tent and panels and boxes and framing art and matting art etc..</p><p>My question to you veterans is...how do you haul all your gear around to the shows? Will my 2016 Outback Subaru haul my tent, panels, art inventory? How do you get it all from show to show? </p><p>Thanks </p><p> </p><p>Meg in Minneapolis</p></div>Looking to rent ProPanels in Seattle area in Julyhttps://www.artfairinsiders.com/forum/topics/looking-to-rent-propanels-in-seattle-area-in-july2023-04-04T03:31:06.000Z2023-04-04T03:31:06.000ZChelstin Rosshttps://www.artfairinsiders.com/members/ChelstinRoss<div><p><span style="font-size:14pt;">Hello! I am doing the Bellevue Arts Museum Art Fair in July (my first in WA!) and interested in renting propanels for the show (I moved recently from the Midwest). </span><br /><br /><span style="font-size:14pt;"><strong>If there is anyone in the Seattle area that has propanels and will not be using them the weekend of July 27-30th & would be interested in renting them to me, please let me know! I will have a 10x10 covered booth.</strong></span><br /><br /><span style="font-size:14pt;">Please email me: <strong>chelstinross@gmail.com</strong> with number of panels, color, and price.</span></p><p><span style="font-size:14pt;">Thank you!</span></p><p><span style="font-size:14pt;">-Chelstin </span></p><p> </p></div>Tap to Pay - Square vs Stripe vs??https://www.artfairinsiders.com/forum/topics/tap-to-pay-square-vs-stripe-vs2023-03-30T17:34:12.000Z2023-03-30T17:34:12.000ZDavid Baldwinhttps://www.artfairinsiders.com/members/DavidBaldwin<div><p>Hi all! </p><p>As we prepare for summer shows and MAKING SALES, we will utilize the new Tap to Pay feature on our iPhones to take credit card payments. To do so, we need to use a payment service provider, such as Stripe or Square. Does anyone have any feedback on which is best for outdoor fine art fair purchases? Please provide the name of the services and any pros and cons. Thank you! </p></div>Complete Booth Set Up for Showshttps://www.artfairinsiders.com/forum/topics/complete-booth-set-up-for-shows2023-03-22T17:39:02.000Z2023-03-22T17:39:02.000ZStacey Jacobsonhttps://www.artfairinsiders.com/members/StaceyJacobson<div><p><span style="font-size:14pt;"><strong>FOR SALE IN DENVER, CO - Complete set up for doing art shows! Knock down space saver Propanel set up in black (18 panels), includes all the hardware, stabilization bars and light bars. This set was used twice last year and I bought it new. It was $2200 for everything new, selling for $1500 OBO. I also have a Propanel desk that is in beige and included in the $100. Also for sale is an ABC pop up canopy with side walls $100. Folding aluminum chair from Cabela's $45. Please feel free to reach out to me at dancingfireartco@gmail.com or 702-354-6829 with questions. Everything is in excellent condition and available immediately! </strong></span></p></div>Booth lighting..?https://www.artfairinsiders.com/forum/topics/booth-lighting2023-03-08T01:35:09.000Z2023-03-08T01:35:09.000ZTali Lopezhttps://www.artfairinsiders.com/members/TaliLopez<div><p style="text-align:left;">Hey guys so I have my first indoor show coming up next month and I am in search for some good lighting. I have a 10x20 pro panel booth set up and was wondering what you guys use. Im sure there is better options that are less expensive than pro panels. Ideally something that's rechargeable. Also any other tips for indoor shows are greatly appreciated ❤️ btw it is The Best of the Northwest in Seattle show.</p></div>What are YOU listening to?https://www.artfairinsiders.com/forum/topics/what-are-you-listening-to2023-01-19T13:09:30.000Z2023-01-19T13:09:30.000ZDouglas Sigwarthhttps://www.artfairinsiders.com/members/DouglasandReneeSigwarth<div><p><strong>Have you checked out The Independent Artist Podcast lately? We talk to working artists who speak your language about the experiences we encounter every day from making a living to what sources influence our work. You'll feel like you a talking to a friend who understands you. Find us wherever you listen to your podcasts.</strong></p><p><strong><a href="https://youtu.be/1U65IqGtHII">https://youtu.be/1U65IqGtHII</a></strong></p><p><strong><a href="https://podcasts.apple.com/us/podcast/the-independent-artist-podcast/id1558956700">https://podcasts.apple.com/us/podcast/the-independent-artist-podcast/id1558956700</a><br /><br /></strong></p><p><strong><a href="{{#staticFileLink}}10945068462,original{{/staticFileLink}}"><img class="align-full" src="{{#staticFileLink}}10945068462,RESIZE_710x{{/staticFileLink}}" width="710" alt="10945068462?profile=RESIZE_710x" /></a></strong></p><p> </p></div>Noob intro, and insurance questionhttps://www.artfairinsiders.com/forum/topics/noob-intro-and-insurance-question2022-09-22T17:36:57.000Z2022-09-22T17:36:57.000ZMark Dawsonhttps://www.artfairinsiders.com/members/MarkDawson<div><p>Hi folks!</p><p>I'm new here, so a brief introduction: I'm a professional photographer, videographer, general creative type currently living in Tempe, Arizona. Among other things I am currently focused on making photographs using either 19th century methods (tintypes, for example) or 21st century technology (drones).</p><p>My website is: <a href="http://www.nomadicfrog.com">www.nomadicfrog.com</a></p><p>I'm just getting started in the art fair world. Fortunately I have a good friend who has done it for years, and he's helping me out quite a bit. I've also found a wealth of useful information by searching these forums, and I hope to be able to contribute back by providing my thoughts and experiences as I go!</p><p>My current issue is about business insurance. (I'm the kind of guy that wants it, regardless of if a particular show requires it.)</p><p>I found lots of posts in here where people mention a few names, and this has been my experience so far:</p><p>-RLI: seems very popular, and indeed so far seems to have the best price for what I need.</p><p>-ACT: also popular, but if I understand them correctly, they will not cover me, as a photographer, because I don't make "at least 80%" of my product by hand. Unless I am misunderstanding things, ACT is not an option for me.</p><p>-State Farm: still awaiting a call from an agent (can't readily find an online quote option).</p><p>I am interested in bundling drone insurance (both liability and hull (property) which RLI does offer. Otherwise there are standalone drone policies, but they seem to be dramatically more expensive.</p><p>In short, it seems like RLI is probably my best option, unless anyone has other suggestions?</p><p>If you're in the area, stop by and see me at my next show in Sedona, Arizona, October 8-9, 2022!</p><p>-Mark</p></div>Converting pro-panelshttps://www.artfairinsiders.com/forum/topics/converting-pro-panels2022-09-08T20:46:30.000Z2022-09-08T20:46:30.000ZJon Hedinhttps://www.artfairinsiders.com/members/JonHedin<div><p>I have a very odd question about propanels that I'm curious as to if anyone has had a similar situation.</p><p> </p><p>I am looking at buying a trailer to tow everything and found that for my vehicle, I can't tow anything heavier than a 4x6. That causes issues for my 7' propanels (with non-telescoping legs) as they won't fit. </p><p>I initially though I would need to sell my 7' non-telescoping to buy 6' telescoping but had the idea of "converting" my current ones from 7' to 6' by cutting a section off the legs when adding the telescoping upgrade. </p><p>Has anyone tried this or know of any limitations I might experience if I try this?</p><p> </p><p>Thanks!</p></div>Anyone Using Afterpay? I have a newbie questionhttps://www.artfairinsiders.com/forum/topics/anyone-using-afterpay-i-have-a-newbie-question2022-08-04T13:42:44.000Z2022-08-04T13:42:44.000ZFletcher Deanhttps://www.artfairinsiders.com/members/FletcherDean<div><p>I just enabled Afterpay on my Square equipment.</p><p>But I don't know the process - from my end - of actually dividing that payment up.</p><p>When a customer goes to slide a card through my reader, do they have to have Afterpay already set up?</p><p>Or do I do that somewhere in the square app itself? </p><p>Any advice here is welcome!</p><p>Thanks.?</p><p> </p></div>First Big Art Fairhttps://www.artfairinsiders.com/forum/topics/first-big-art-fair2022-06-25T17:17:07.000Z2022-06-25T17:17:07.000ZAlissa Davieshttps://www.artfairinsiders.com/members/AlissaDavies<div><p>Hi All!</p><p>I already have gotten so much great info from this site. Thank you!<br /> I am getting ready for my first multi-day art fair and have a few questions:</p><p>--I paint acrylic paintings in a variety of sizes. I know how to package the smaller pieces. But how do you package up a larger piece, 36" x 36" with a floating wood frame, if if sells. I am making cardboard corners but would really like to be able to package quickly, look professional, and most importantly safely for the customer. </p><p>--Do painters take down their work every night? Bring it with them or stack it somewhere safe from weather? This fair is in Denver, so there is a chance of thunderstorms and although there is security, how much do you have to worry about theft?</p><p>--I have some sporadic help from friends and family members throughout the weekend, especially for set-up? Is is really important to have someone to help throughout the whole fair?</p><p>--Do you bring back-up pieces with you if something sells or just replenish each day?</p><p>Thanks so much for any advice!</p><p>Alissa</p></div>Transporting 30x40 and larger metal printshttps://www.artfairinsiders.com/forum/topics/transporting-30x40-and-larger-metal-prints2022-05-14T18:19:39.000Z2022-05-14T18:19:39.000ZBrian Doylehttps://www.artfairinsiders.com/members/BrianDoyle<div><p>Hello! I am new to the art show community. Does anyone have any recs for transporting 30x40 and larger metal prints?</p></div>Anyone else having issues contacting ACT?https://www.artfairinsiders.com/forum/topics/anyone-else-having-issues-contacting-act2022-05-09T16:06:34.000Z2022-05-09T16:06:34.000ZFletcher Deanhttps://www.artfairinsiders.com/members/FletcherDean<div><p>Anyone else having issues contacting ACT, the insurance folks? Their phone number doesn't work and they're not responding to emails (at least for me). Not a good sign with the full swing of summer art fairs on the horizon. I added a rider to my policy recently - but I'm sure that was an automated process. Makes me wonder if they're an ongoing business and how responsive they might be if I have a claim. My policy renews at the end of this month. Anyone with a different company that they're pleased with?</p></div>Fine Art Show Newbie with Logistics Questionshttps://www.artfairinsiders.com/forum/topics/fine-art-show-newbie-with-logistics-questions2021-12-29T18:49:02.000Z2021-12-29T18:49:02.000ZLindsey Foardhttps://www.artfairinsiders.com/members/LindseyFoard<div><p>Hello,</p><p>I've been accepted into my first fine art show at the end of January 2022 and I have a few logistical questions that I'd love some advice on!</p><p> </p><p>1. When a customer purchases a framed photograph, do you bring multiples of each print with extra frames to replace the ones that sell? </p><p>2. What is the most efficient way to transport 20+ framed prints? Are you putting them in individual boxes? Multiple frames in a bin? Where are you sourcing the boxes/bins besides Uline? (I'm nervous about damaging them in transport.)<br /> <br /> 3. The show is outside so there's no electricity. I'd like some lighting though and would love your recs on battery-powered lights.</p><p> </p><p>This forum has already been so helpful. Thank you in advance for any guidance!</p><p> </p><p>- Lindsey Foard</p></div>Hanging Metal Prints Armstrong Panelshttps://www.artfairinsiders.com/forum/topics/hanging-metal-prints-armstrong-panels2021-10-18T15:27:07.000Z2021-10-18T15:27:07.000ZJeremy Gibsonhttps://www.artfairinsiders.com/members/JeremyGibson<div><p>Hey everybody!</p><p> </p><p>We just sold our first metal print off our wall, which was being hung with Velcro strips across the back. We unfortunately didn't realize how difficult it would be to get the Velcro off the back of the print before giving it to the customer. With this revelation in mind, we are looking for a new method of hanging all of our metals, ranging from 8x10 to 24x36, without the use of Velcro.</p><p> </p><p>If anyone has any suggestions we would be immensely grateful.</p><p> </p><p>Thanks all!</p><p>Jeremy G.</p></div>Do I have to file taxes in California if I don't live there and only do shows there?https://www.artfairinsiders.com/forum/topics/do-i-have-to-file-taxes-in-california-if-i-don-t-live-there-and2021-07-20T20:58:55.000Z2021-07-20T20:58:55.000ZRyan Rabbasshttps://www.artfairinsiders.com/members/RyanRabbass<div><p>Hi there,</p>
<p></p>
<p>So I've been doing shows in Cali for a few years now. I always had a sellers permit and paid my sales tax. Recently, I got a large bill for my 2018 year for $1600 ($800 + $800 in late fees), claiming I did not do a yearly filing and I owe this. The few artists I've asked have said they only pay sales tax. Seems wrong that I would have to do a yearly filing when I'm not in that state. The filing form is asking all these questions on permit #s that I do not have. Anyone who is in this situation, or similar in another state that has advice is much appreciated! Thanks! </p>
<p></p>
<p>Ryan </p></div>Insurance for Vendor Cancellationhttps://www.artfairinsiders.com/forum/topics/insurance-for-vendor-cancellation2020-08-09T20:36:22.000Z2020-08-09T20:36:22.000ZCindy Welchhttps://www.artfairinsiders.com/members/CindyWelch<div><p>Hi Everyone on this Sunday afternoon. I have a question about some insurance and I feel I already know the answer is going to be "no, no such thing" ... or ... "it's outrageously expensive."</p>
<p></p>
<p>I am wondering if anyone knows if there is insurance a vendor can purchase for himself in the event he has to cancel attendance at show? Perhaps it would be purchased on an annual basis. I am thinking in terms of covering the fees paid such as jury and booth fees.</p>
<p></p>
<p>I have never heard of this type of insurance but am wondering if such a thing is available. Anyone?</p></div>Unemployment and resuming art fairs: how hard is it to resume unemployment benefits after doing 1 art fair?https://www.artfairinsiders.com/forum/topics/unemployment-and-resuming-art-fairs-how-hard-is-it-to-resume2021-06-22T04:47:30.000Z2021-06-22T04:47:30.000ZLinnea Lahlumhttps://www.artfairinsiders.com/members/LinneaLahlum<div><p>All of my early season art fairs this year have been cancelled. I’ve been on unemployment since last year. I have to file forms weekly online.</p>
<p>September is the only month I have that looks almost normal, with 4 shows booked. As it so happens, unemployment benefits for people like me will end in September in my state.</p>
<p>I have ONE art fair scheduled for the first weekend in August. Then nothing the next 3 weeks.</p>
<p>Has anyone successfully gone back on unemployment after 1 show? The premises assumed on the forms don't exactly correspond to what we do.</p>
<p>Thanks for sharing your experience!</p></div>Digging Deeperhttps://www.artfairinsiders.com/forum/topics/digging-deeper2020-12-09T08:39:13.000Z2020-12-09T08:39:13.000ZJason Graubergerhttps://www.artfairinsiders.com/members/JasonGrauberger<div><p class="p1">Thanks everyone for the response to my posting a week ago titled, <i>Bone to Pick</i>. I have had more time to reflect and think about current topics related to Art show rules, promoters, and the art market in general. My own opinions on what constitutes art and how it could be bought and sold seem to defer from the current reality, somewhat. Today, I can say that I am an artist. I am an artist using the broadest definition of the term, because I create things which cause emotion, or an expression. In the beginning, I created things merely for my own personal enjoyment. I created images that I wanted to look at. Upon viewing my creations, the inevitable thought follows: <i>Maybe, someone else would like to experience these images too. I wonder if I could sell something to them.</i> And so began my journey to explore the change from merely a hobbyist to a professional artist. A journey, when shared by others, forms the foundation for whole communities such as what we have here at AFI. </p>
<p class="p1">For many years, I sat on the sidelines and observed that journey from my armchair. I read countless reviews on various shows around the country. I watched as new artists shared images of their latest work, seeking opinions and validation. I have listened to Larry give expert tips on jurying and photography. I laughed endlessly along with Nels as he entertained us with his tequila reports and show reviews on his quest for "Moola." I was dismayed when postings appeared from disillusioned souls throwing in the towel after one too many zeros. As in many areas of life, there are few guarantees of success. I witnessed different artists come and go, here and abroad. During my oil painting days, I dipped my toes in the water sporadically, but was largely unsuccessful in my attempts to break into larger well known venues. My own disillusionment was buoyed by my confidence in knowing that I had never actually quit my day job. I had a roof over my head, therefore in my mind, I could work on my art at a leisurely pace. To those of you who do this full time, without any guaranties, I truly applaud you. I think about the coronavirus and its impact on the art market, and the world at large. Though I am a part-timer, the desire to sell my art continues.</p>
<p class="p1">As I think back over the wealth of information presented over the years, I am struck by the changes that have occurred as the art festival industry evolved. The old stories from those who started in the 70's or 80's, selling art from the back of vans in the park. The dichotomy from that to the present day with whole city blocks shut down, thousands of applicants, juries, and $500 or more booth fees, is astounding. Over the years, as the U.S. population exploded from 200 million in the early 1970’s to 330 million today, things slowly changed. The number of would-be artists grew by leaps and bounds, far greater than the number of available event slots on the calendar. Shows then grew larger and more numerous because they had an endless supply of applicants clamoring to compete for the few available slots. Because the festivals were not directly dependent on the sales turnout, they had less interest in ensuring that turnout and buyer quality be maintained, than they would’ve if their income was directly tied to patron numbers.<span class="Apple-converted-space"> </span>Today, some notable shows report a high turnout, upwards of 100,000 attendees. Interestingly, higher festival attendance numbers do not always seem to be clearly linked with higher sales. Many city dwellers will show up because it's "something to do", or a chance to walk the dog. As salaries have failed to keep pace with the cost of housing throughout the country, a large portion of the populace now has a much lower disposable income (if any) than before. Where previously someone would've been open to spending more on an original oil painting, they are now relegated to picking through the print bin. Various artist feedback in recent years speaks to a significant percentage of artists who fail to sell enough at a given event to sustain a meager lifestyle, let alone cover their expenses or even the booth fee. This translates into a strange disconnect between the high number of art festival events currently running throughout the year (before covid), and the seemingly endless supply of would-be artist applicants. </p>
<p class="p1">Consider this, many art shows charged booth fees around $100 (Inflation adjusted $200) in the early 1990’s. Today many shows charge $350-800, say $500 average, excluding the low and high tiers. This represents a booth fee increase of 150%. At the same time, promoters have increased the number of artists, with many shows now in the 200-300 range. In an earlier show where someone might’ve been the only landscape watercolorist, they now have four landscape watercolorists to fight over the limited potential customers. At the same time buying power has not kept pace with living costs. According to U.S. Govt statistics average median household income in 1990 was $28,838 (inflation adjusted $59,497). In 2020, the average household income is $68,400. Ponder that for a minute. In 30 years, our average measurement of buying power has increased 15%, yet at the same time a home valued at $100,000 (Inf Adj) now costs $300,000, or monthly apartment rent was $700 (Infl Adj) and is now $1200 per month. The ripple effect means that younger generations are staying at home longer and older adults are sharing living space with others to cut costs. For those who can still go it alone, something must be cut out of the monthly budget to pay for these increases including: savings, entertainment, vacations, and of course art.</p>
<p class="p1">Art buying habits may be changing as well, possibly reflecting a greater societal shift in attitudes about art. Younger generations are raised with little appreciation for artistic culture other than music or movies. (<i>An exception can be made for fans of art related to various fantasy or movie franchises, e.g. Star Wars, Marvel, etc.</i>) Indeed, so detached are a <b>majority</b> of people from the art world, that for most, the only connection they have to art is when a major news story hits the twitter feed such as 'Banksy mysteriously painted the side of a building' or 'Another Monet sold for $16 million in a Sotheby's auction.'<span class="Apple-converted-space"> </span> The digital age helped to accelerate this shift in public interest toward social media, tv, smartphones, and video games and away from books, art, theater, and other classic endeavors. Will future generations seek to gain a greater appreciation for art, reversing the trend? This is unknown, but there are possibilities.</p>
<p class="p1">If the average consumer is less knowledgeable or or less appreciative of art than before, then perhaps we need to begin looking for other avenues to connect with them. If people are balking at paying $4000 for an original piece, or $1000, or even $200 then perhaps the very nature of how people consume art should be questioned. Consider the example of the late Thomas Kinkade. Most of us are familiar with his lengthy series of Dickensian village scenes portraying cobblestone streets, cozy cottages, and glowing warm lights. His work was harshly critiqued and largely dismissed by the modern art establishment. And yet, he became a millionaire over the course of his career. How? He was an expert at marketing along with painting. He created a series of yearly calendars featuring his works, which were a major hit with middle-aged women. My mother had several. Then came the desk planners, snow-globes, figurines, jigsaw puzzles, and more. The paintings themselves were dismissed by educators, gallerists, and critics as kitschy, lacking emotion, and repetitive. Their opinions were meaningless to Kinkade, as he built a massive loyal following which remains to this day, years after his death. A following, consisting of everyday, regular people who don’t necessarily have the budget for a $2000 original, but they want to enjoy the art. For $12.95 they can enjoy 12 different paintings every month and at the end of the year, they have to buy another one. And another one. Kinkade new this. A low cost piece of wall art, that anyone can afford, and expires every year, requiring a new purchase. I don’t know of anyone who wouldn’t call Thomas Kinkade a success on some level. He created what he loved and made a lot of money doing it. Something we’re all trying to do.</p>
<p class="p1">There are lessons we can glean from studying artists like Kinkade. There are all kinds of individuals in the world from all walks of life. Everyone has unique tastes, desires, motivations, and preferences. Further, everyone who has a mind to appreciate art, may not enjoy it the same way as we would assume. Sure, we would like everyone to buy our original paintings, unique sculptures, or extra large silver metallic prints, but the economics clearly will not support that. There are hundreds or thousands of people walking through a typical art show. They look around, but they keep walking. They may stop and look at all the items on the wall, but after a quick glance at the 3 or 4 digit price tag, they make a hasty exit. Alert artists see this and point out the small “print bin” off to the side hoping to snag a sale on a $25 lithograph. The bin is usually picked over and frequently missing smaller versions of the best works hanging on the wall. A lost customer. It is time we open ourselves to truly exploring our artistic marketing potential. It is time we stop allowing art show directors and rule-makers to limit our ability to branch out to new avenues. A comment was made that posters, puzzles, greeting cards, etc are not appropriate for art shows. I strongly disagree. If you want to provide other ways to market your own art, it should be your business, no one else's. If a young teenager really likes my painting, but doesn’t have $800 for the original or $150 for a print, I want to sell them a $15 Iphone case with my art proudly emblazoned on the back.</p>
<p class="p1">At some point in the past, someone decided that the freedoms associated with hocking art outside should be restricted to mimicking that of a miniature gallery, and selling anything else would be to pollute the meaning and purity of the art form or something like that, whatever that means. Have you ever been to an art museum that did not have a gift shop? I can't think of one. Gift shop sales can account for a significant portion of the total bottomline. They also offer an opportunity for regular joes to take home a memento of their visit. On a recent (before Covid) visit to Walt Disney World in Orlando, I was amazed to see that every single ride now has its own individual and distinct gift shop. Space Mountain has a space-themed gift shop. Haunted Mansion has a spooky gift shop. The significance of this cannot be overstated. Disney is using targeted marketing to sell to its patrons. The art purists would say, if you want to sell tchotchkes and tshirts, then go open a store doing just that. Never-mind that opening up a brick-and-mortar represents a serious financial risk and requires a large capital investment. Selling things in the open air on public land should be open to all and is commensurate with the financial situation most Americans find themselves today. I am reminded this whole business of modern outdoor art festivals in America took root, very informally, with a few guys from the back of a van in a park.</p>
<p class="p1">The writing may be on the wall. Many folks on here have commented that artists in the festival circuit are aging. Newer younger artists seem to be fewer and farther between. Sure, there are more and more artists applying to shows, but many of these are older folks who’ve changed careers or retired and are giving it a try. Many artists are reporting average yearly sales are down year over year. It is becoming increasingly difficult to sustain a decent lifestyle as a festival artist, or as a gallery artist too for that matter. It is my thought through all of this, that other possibilities do exist to generate income and hopefully sustain this lifestyle for years to come. The coronavirus has had a devastating effect on the world economies and the art market in particular. The festival circuit was brought to a complete standstill. It is my hope that all of us will be able to regroup and continue on in 2021. Let us continue the discussion. Ideas?</p>
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<p class="p1">J</p></div>Really trying to understand how to navigate business info - desperate for any guidance!https://www.artfairinsiders.com/forum/topics/really-trying-to-understand-how-to-navigate-business-info2021-02-21T15:49:42.000Z2021-02-21T15:49:42.000ZKristen Nazzarohttps://www.artfairinsiders.com/members/KristenNazzaro<div><p>I live in Florida and, from what I have been reading about the sales tax laws (and someone please correct me if I’m wrong!) it’s required to collect sales tax at the shows. In order to do that, you need to obtain some type of sales tax permit, which you can only do if you have an official business. <br/>I am just starting out and, in addition to art shows, I am hoping to open my own photography studio in a year or so. I was told the best way to go about this is to register as a sole proprietor right now so I can get the sales tax permit.</p>
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<p>It seems way to early for me to even think about registering as an official business, but I don’t see another way. Given that I don’t plan on opening any type of studio until a year from now, is it still only to register a a sole pro proprietor this soon? I plan to do art festivals on a pretty routine basis, but that doesn’t feel like a business to me. <br/><br/>Is anyone else just starting out or can give me some guidance. (Don’t worry, I know no one can give legal or business advice, I’m just looking for a little insight)</p>
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<p>(also, I know I posted a similar question, but I took everyone’s advice and did more research and I’m still a bit confused)</p></div>First show didn’t go too well...https://www.artfairinsiders.com/forum/topics/first-show-didn-t-go-too-well2021-03-15T13:27:13.000Z2021-03-15T13:27:13.000ZKristen Nazzarohttps://www.artfairinsiders.com/members/KristenNazzaro<div><p>I didn’t sell anything, which I am completely fine with as it was more for the experience. But I noticed that hardly anyone looked through my prints or even stopped to look at my bigger pieces. I’m wondering if it is because of the type of event it was. It was advertised as a craft show and not many people were there. The ones who were seemed more interested in the homemade candles and jewelry type stuff. Before I get too discouraged, I’m wondering if it would have been different if it were an art festival instead. <br/>Has anyone had very little interest at craft shows but done alright at art festivals? I’m wondering if it’s just a different type of clientele. (Please remember I’m new to this!)</p></div>Business requirements for shows - please help!https://www.artfairinsiders.com/forum/topics/business-requirements-for-shows-please-help2021-01-29T08:44:24.000Z2021-01-29T08:44:24.000ZKristen Nazzarohttps://www.artfairinsiders.com/members/KristenNazzaro<div>I have my first art/craft festival coming up and I’m still unclear about something. I don’t have an official, registered business yet. I am a photographer and I plan to open a studio in a year or two, and my plan was to make my business official at that point. Right now I use the name “Kristen Keller Photography”, which I plan to have as the name of the business, but it is not an actual business yet. My questions are:
Can I participate in art festivals without having an official, registered business? (I know I have to collect sales tax either way)
If so, if it okay to have “Kristen Keller Photography” on my booth, even though it’s not official?
Lastly, I’ve read that business cards are extremely important to have at your booth. Can I get one without having a business, for example having just my name and contact information? Or can I have Kristen Keller Photography written on them as well, even though it’s not a legal company yet?
Thank you so much for any insight you can share.</div>Using Tablet for Mailing Listhttps://www.artfairinsiders.com/forum/topics/using-tablet-for-mailing-list2020-11-30T00:09:17.000Z2020-11-30T00:09:17.000ZMerideth Bray Carballalhttps://www.artfairinsiders.com/members/MeridethBrayCarballal<div><p>Has anyone used a tablet to collect emails/use as a mailing list? I’ve been to art festivals where the artist has attached a small tablet to the front of their tent panel as a sign up sheet. If so, what program/app do you use. Thanks!!!</p></div>Roadside Assistancehttps://www.artfairinsiders.com/forum/topics/roadside-assistance2020-11-17T14:20:51.000Z2020-11-17T14:20:51.000ZCindy Welchhttps://www.artfairinsiders.com/members/CindyWelch<div><p>Good morning everyone!</p>
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<p>Dh has been looking for roadside assistance for our cargo trailer. I believe it's a 6x12 if that matters. It is pulled by our personal vehicle, a Suburban. It is pulled only to shows. He mostly wants it in case we have a flat, which has never happened so far. We do have 2 spares and a jack in the trailer. Dh could change a flat if absolutely necessary but at a few months shy of 65, he would prefer not to.</p>
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<p>Our auto insurance has roadside assistance for regular vehicles (which we have) but does not offer it for cargo trailers. He also checked AAA. Same situation, not on cargo trailers.</p>
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<p>Anyone know of a company that provides roadside assistance for cargo trailers?</p></div>Virtual Art Fair platformshttps://www.artfairinsiders.com/forum/topics/virtual-art-fair-platforms2020-08-11T18:16:51.000Z2020-08-11T18:16:51.000ZConnie Mettlerhttps://www.artfairinsiders.com/members/ConnieMettler<div><p>Art fairs are investigating new "virtual" show platforms.</p>
<p>What are the best ones to help art events keep going during this difficult year, and beyond?</p>
<p>Pros/cons and advice welcome!</p></div>